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Cambridge AHRC Doctoral Training Partnership - Student Profiles



Tomasz is a media and technology researcher at the University of Cambridge, working at the intersection of media theory, philosophy of technology and design studies. His PhD research focuses on design and critique in the age of artificial intelligence.

He is also a Student Fellow at the Leverhulme Centre for the Future of Intelligence and a Network Member of the Trust and Technology Initiative at Cambridge, and has worked as a research assistant on the Global AI Narratives Project (CFI, Cambridge) and the Computational Propaganda Project (Oxford Internet Institute). 

Most recently, Tomasz participated in a research sprint hosted by the Berkman Klein Center for Internet and Society at Harvard University examining the ethics of digital transformation in times of crisis.


Media and design theory

Technology ethics and critical theory

Cross-cultural perspectives on AI 

Critical and speculative design 

Posthumanism; Digital and environmental humanities 

Future of entertainment and learning


Key publications: 

'AI transparency: a matter of reconciling design with critique,' AI & Society (2020),

'Imagining a Future with Intelligent Machines: A Middle Eastern and North African Perspective,' LCFI Report, with S. Cave, K. Dihal, N. Rizk, N. Weheba (forthcoming).

Non-user-friendly: Staging Resitance with Interpassive User Experience Design’ APRJA Machine Feeling, Vol. 8, No. 1 (2019), 184-193.

’Speculating on Artificial Intelligence: From Early Photography to Contemporary Design,’ xCoAx 2019: Proceedings of the Seventh Conference on Computation, Communication, Aesthetics & X Milan, Italy (2019), 380-385.

’Non-user-friendly,’ A Peer-Reviewed Newspaper About Machine Feeling, Vol 8, Issue 1 (2019).


Teaching and Supervisions


In Lent 2021, I will be teaching on the Interaction with Machine Learning Guided Project (co-hosted by the Computer Lab and Cambridge Digital Humanities), looking at interactions between humans and emerging AI systems, and exploring the potential for interaction between humanities scholars and computer scientists in the process of development and assessment of new solutions.

Other Professional Activities

Conference papers (select): 

‘What is Artificial?’ Global AI Narratives in the Middle East and North Africa: Leverhulme Centre for the Future of Intelligence and American University of Cairo, October 2019 (Cairo, Egypt) 

‘The Netflix Clinic: (experi)Mental Viewing Experience in the Age of Psychometrics,’ Video Vortex XII: Institute of Network Cultures, September 2019 (Valletta, Malta). 

‘Trustworthy interfaces,’ Trust and Truth Conference: Cambridge Arts and Humanities Research Council DTP, September 2019 (Cambridge, UK)

‘Speculating on Artificial Intelligence from Early Photography to Contemporary Design,’ xCoAx: 7th Conference on Computation, Communication, Aesthetics & X, July 2019 (Milan, Italy). 

‘ScreenTime: Manufacturing Subjectivity and Manipulating Time in User Experience Design,’ SpaceTime Conference: European Society for the Study of Literature, Science and the Arts, June 2019 (Athens, Greece). 

‘Must My iPhone Be A Trojan Horse? On Artificality, Trickstering, and Alternative Design,’ Rethinking Repetition in a Digital Age Symposium: CRASSH and AI & Society Journal, June 2019 (Cambridge, UK). 

‘Non-user-friendly,’ Machine Feeling Panel: transmediale, February 2019 (Berlin, Germany).

‘Resisting Touchscreen Sensibilities: The Potential of Non-User-Friendly Interaction Design,’ Machine Feeling Workshop: Aarhus University and Cambridge Digital Humanities with transmediale, January 2019 (Cambridge, UK).


"An Epoch of Golem-making": Artificial Intelligence and the Jewish Imaginary, Leverhulme Centre for the Future of Intelligence and Periculum, Charles University, November 2020 (Prague, Czech Republic – online due to COVID-19). 

Global AI Narratives in the Middle East and North Africa, Leverhulme Centre for the Future of Intelligence and American University of Cairo, October 2019 (Cairo, Egypt). 



Department: Centre for Film and Screen
​Supervisor: Dr Martin Crowley
​College: Gonville & Caius
​Title of thesis: Design and Critique in the Age of Artificial Intelligence
 Tomasz  Hollanek